Look@Me Emoticon Keyboard... (We Take the Cre8txt Instead)

At first glimpse, there seems to be something awkward about this so-called Look@Me keyboard. Why? There aren't enough keys to cover all 26 alphabets, but then we realize this compact 40-key USB pad is only intended to convey your emotions in emoticons which makes it only useful for instant messaging. This concept HID probably won't make it out the door given its limited application like the Cre8txt and the fact that since the whole purpose to using standard characters is to save time, there's no point in having a discrete device or adding emoticons to a conversation. Still, it's a nice try. Perhaps you could come up with a regular keyboard with an integrated emoticon keypad.